Consulting

“Life of the mind”

Learning has always been integral to any creative or analytical puzzle I’m trying to solve. Taking my experience and training, I apply a unique perspective to help my clients transform and solve their own puzzles.

How Can I Help?

Brand Strategy

Product and Innovation Development

Margin and Business Transformation

Style & Design

Prior Clients & Projects

  • Government: a brand and marketing strategy to attract new foreign direct investment

  • Luxury Goods & Fashion (multiple): a product + brand strategy to launch / re-launch into the marketplace

  • Consumer Packaged Goods (multiple): optimized pricing, mix, and sales channels to improve profitability

  • Pharmaceutical: customer analysis and positioning recommendation to enhance sales and penetration

  • Genomics: recommend commercialization and GTM strategy of new DNA sequencing technology

  • HR & Recruiting: a strategy to recruit and hire +15 professionals for IT, Accounting, and Technical Departments

  • Financial Analyst Research Reports: wrote and presented company profile, financial results, growth strategy to Wall Street analysts

  • COVID-19: a product research and commercialization feasibility brief

  • Music & Media (multiple): business model pivot recommendation; brand launch; business planning

  • Financial Technology: market and competitive analysis and opportunity assessment

Brand Strategy

I’ve re-launched and launched brands by :

  • Telling an authentic story of why we’re here

  • Landscaping the competitors

  • Mapping the customers

  • Building a compelling business case

  • Creating a robust go-to-market plan

Product and Innovation Development

I’ve created great products by :

  • Entering whitespace products or services

  • Building and future-proofing a competitive product

  • Developing a coherent product roadmap and lifecycle plan

Margin and Business Transformation

I’ve ran and built business by :

  • Optimizing margins

  • Reducing complexity & costs

  • Pivoting the business

  • Organizing people & functions

  • Scaling the organization

Style & Design

I’ve been obsessed with creativity :

  • Fashion design

  • UX design

  • Ergonomic design

  • Personal re-style

 

Let’s Chat More :